MR Farms is a Quebec-based B2B agricultural company that grows and distributes superior quality vegetables for the Canadian, U.S. and Mexican markets. Located in Saint-Rémi, Quebec, MR Farms is a family business that was initially founded in 1984 and handed down from father to son. They grow squash, cabbage, celeriac and beets on 400 acres of some of Quebec’s most fertile land for vegetable growing.
Goal: Update the brand image. Since we were creating a website for the company, we also had the opportunity to transform the rest of the MR Farms identity, making it more up-to-date and professional. It now reflects the company’s position as a key player in the North American and international vegetable growing industry.
- Strategic planning
- Logo update
- Website creation
We created a modern, practical and better referenced website that emphasized the quality and freshness of their products. We also developed effective communication tools to suit the needs of MR Farms. Finally, we worked on the brand’s visual identity to make it more current and representative of the company’s position as an international-caliber player.
Results: A new brand image with an online presence and better brand representation. MR Farms is now equipped with professional communication tools to accelerate its international development. This story isn’t over yet!